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| Section | Objectives |
|---|---|
| Topic 1: Configuring Forms | |
| Topic 2: Understanding Eloqua Fundamentals | - Create an email - Generate key reports - Create a segment |
| Topic 3: Implementation Overview | - Identify the pre-requisite documents and the key client attendees required for an implementation - Describe the major milestones and key deliverables of the available implementation offerings |
| Topic 4: Configuring Email Configuration and Preference Management | |
| Topic 5: Integrating CRM | |
| Topic 6: Configuring Additional Eloqua Services | |
| Topic 7: Branding and Deliverability | |
| Topic 8: Tracking Script | |
| Topic 9: Understanding Data Model | - Describe Eloqua data objects and their relationship - Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud |
| Topic 10: Managing Database | |
| Topic 11: Configuring Security Settings | - Configure company settings - Explain the importance of asset permissions and contact level security - Create users and customize a security group |
| Topic 12: Using AI Capabilities in Eloqua | |
| Topic 13: Implementing Automation |
1. Your client is building a Campaign Canvas and receiving a draft error of "Campaign Contact Re-entry Error".
Why are they receiving this error? (Choose the best answer.)
A) Contacts are never allowed to enter the campaign more than once, even if they appear in the segment again.
B) The "Allow contacts to enter the campaign more than once" setting has been selected, but contacts in the segment do not qualify to enter the campaign.
C) The "Allow contracts to enter the campaign more than once" setting and the "Add members regularly until campaign is deactivated" segment option have been selected.
D) Contacts are appearing in multiple segment blocks in the segment, and the system has added the contact more than once because they qualified in multiple filters.
2. Your customer wants to increase the amount of data obtained from gated content. How can this be achieved?
Response:
A) Use Dynamic Content to capture additional audience data.
B) Use Progressive Profiling to increase data collection from web forms.
C) Use Advanced segmentation to better target the audience.
D) Use Form Validation to improve the quality of incoming data.
3. Which two are valid Data Export options? (Choose two.)
A) Export to an Eloqua FTP server
B) Export Campaign data
C) Export a compressed zip file
D) Export only records changed since last run
4. Given this segment, which two contacts will be included? (Choose two.)
A) A contact in New York who clicked an email one time and submitted a form one time 14 days ago.
B) A contact in California who submitted a form one time 7 days ago.
C) A contact in New York who opened an email 1 week ago.
D) A contact in California who clicked an email one time and submitted a form one time 45 days ago.
E) A contact in California who submitted 2 forms 1 week ago.
5. A contact has multiple values populated within the "Interest Area" multiselect field in Eloqua. However, when you go to the contact record, no values are highlighted.
Which two are reasons for this? (Choose two.)
A) The values are correct but they are delimited with a comma,
B) The values are correct but they are delimited with a double colon ::
C) The values populated are lowercase, whereas the values within the picklist are proper case.
D) The values populated do NOT match the values within the picklist.
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: B,D | Question # 4 Answer: A,C | Question # 5 Answer: A,D |
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