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IBM M8010-246 Exam Syllabus Topics:

IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. What are Smarter Commerce 'Buy' Offerings focused on?

A) Effective 1:1 marketing to facilitate customer purchase decisions.
B) Buy online, pick-up in the store (BOPIS).
C) Customer buying patterns.
D) Visibility and optimization in the supply chain.

2. Which of the following is an example of a Smarter Commerce offering in the Marketing phase of the commerce cycle?

A) Customer segmentation.
B) All of the above.
C) Cross-channel campaign management.
D) Unica

3. Which one of these analytic capabilities is NOT part of the 'Service' offerings?

A) Purchase analytics.
B) Customer analytics.
C) Fulfillment analytics.
D) Service analytics.

4. Which of these provides shopping flow optimized for smart phones, eMarketing spots tailored to mobile users and cross channel shopping/fulfillment capability?

A) Commerce light.
B) Mobile starter store.
C) Mobile shopping studio.
D) Mobile framework.

5. You can create a powerful self-service experience for the customer using?

A) The IBM Customer Experience Suite
B) The IBM Customer Service System
C) The IBM Enterprise Service Process Manager
D) The IBM Commerce Framework

Solutions: