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Marketing Cloud Developer Certification Exam formate below
- Length of Examination: 105 minutes
- Number of Questions: 60
- Language: English
- Passing score: 63%
- Format: Multiple choices, multiple answers
Marketing Cloud Developer Certification Exam Requirements
The Salesforce Marketing Cloud developer has experience in configuring and customizing data for the Marketing Cloud. The developer is competent in managing subscribers in all channels and has the ability to solve the problems of various programming languages that guide the design of tactical and strategic email campaigns. The Salesforce Marketing Cloud developer has experience as a full stack developer for Marketing Cloud in creating dynamic and personalized messages, landing pages, uses Marketing Cloud scripting languages and has experience in advanced configuration, manipulation and segmentation. data, as well as in reports and analyzes. The Salesforce Marketing Cloud developer typically has at least one year of development experience for the Marketing Cloud and related tools. The candidates have the experience, skills, knowledge and skills to:
- Enter the basic SQL, including join instructions.
- Configure data import.
- Create a Web Marketing Cloud experience (data forms, custom preference pages).
- Configure and install data models (data extensions, shared data extensions, contact model).
A candidate for this exam is not expected to be aware of the MobilePush SDK, Journey Builder SDK, custom components and Marketing Cloud Connect settings.
Salesforce Certified Marketing Cloud Email Specialist credential is perquisites for Marketing Cloud Developer exam.
NEW QUESTION 86
A developer is using the legacy endpoint www.exacttargetapis.com and has been asked to switch to Tenant Specific Endpoints (TSEs). What is a benefit of switching to TSEs?
- A. Improved API performance
- B. API calls will no longer fail
- C. Gain access to TSE-specific REST routes
- D. A longer lasting OAuth token
Answer: A
NEW QUESTION 87
A developer initiated a batch delete of Contacts in Contact Builder due to an import error during implementation. There are over two million records that need to be deleted.
Which two factors should be considered when batch deleting large volumes of contacts?Choose 2 answers
- A. Thedeletion process supersedes other automated account activities.
- B. The suppression status does not show for individual contacts until the entire batch processes.
- C. To more quickly remove contact information, use the suppression period length of 14.
- D. Up to one million records can be deleted in each batch.
Answer: A,B
NEW QUESTION 88
A developer needs to process a payload from an external system in a CloudPage.
What Marketing Cloud Server-Side JavaScript Platform function should be used for converting a string payload in JSON format to a JavaScript object?
- A. CreateObject
- B. ParseJSON
- C. Base64Decode
- D. Stringify
Answer: B
NEW QUESTION 89
NTO had an Enterprise 2.0 account; subscribers unsubscribers from the business unit only. A developer is identifying subscribers who unsubscribed from any of the NTO child business units. Which method would identify the most accurate status fro subscribers of each business unit?
- A. Query status from _ListSusbscribers within the Parent business unit
- B. Query unsubscribers from _Subscribers within the Parent business unit
- C. Create Data Extracts of All Subscribers within each Child business unit
- D. Create Data Extract of all Subscribers within the Parent Business unit
Answer: C
NEW QUESTION 90
Landing pages can use which SSJS library? 1. Core LibraryZ. Platform Library 3. SSJS Library
- A. Only 2 and 3
- B. Only1 ard2
- C. None of these
- D. All 1,2 and 3
- E. Onlyl1 and 3
Answer: B
NEW QUESTION 91
A doctor's office creates Populations for staff, patients and vendors. What is the maximum number of Populations that should be created to ensure performance?
- A. One
- B. Three
- C. Unlimited
- D. Five
Answer: B
NEW QUESTION 92
Northern Trail Outfitters (NTO) wants to determine the best identifier for subscribers across all channels.
What should be recommended5
- A. Subscriber ID
- B. Email Address
- C. Mobile ID
- D. Contact Key
Answer: B
NEW QUESTION 93
A developer wants to retrieve a row of data from a data extension using the SOAP API. Which API Object should be used for this call?
- A. DataExtensionObject
- B. Row
- C. DataExtension
- D. DataExtensionField
Answer: A
NEW QUESTION 94
A developer is creating a custom preference center and wants to log unsubscribeevents from the CloudPage.
Which set of parameters should be captured and provided to the LongUnsubEvent Execute Call to ensure accurate unsubscribe information?
- A. SubscriberKey and BatchID
- B. SubscriberKey and JobID
- C. EmailAddress and JobID
- D. SubscriberID and BatchID
Answer: B
NEW QUESTION 95
A developer wants to create a Synchronized Data Extension containing Lead data from Sales Cloud. They only want to include record which contain a phone number. Each of the following flied contains this information per these rules: -Phone is not black (Data Type = Phone) -PhoneExist is true (Data Type = Boolean) -ValidPhone is 'true' (Data Type = Formula(Boolean)) -ContactType equals 'Phone' (Data Type = Text). Which field could be used to select a subset of records in the synchronization configuration?
- A. Phone
- B. ValidPhone
- C. PhoneExists
- D. ContactType
Answer: A
NEW QUESTION 96
A developer wants to programmatically inject Contacts into a journey via REST API. What is the recommended route using POST data extension fields and values?
- A. /interaction/v1/interactions
- B. /contacts/v1/contactEvents
- C. /interaction/v1/events
- D. /interaction/v1/eventDefinitions
Answer: C
NEW QUESTION 97
Which AMPscript function group could most negatively Impact send processing?
- A. Data extension functions
- B. Math functions
- C. Date Time
- D. String functions
Answer: A
NEW QUESTION 98
A developer needs to determine why a Query Activity in an Automation has failed.
Which three scenarios could have caused this? Choose 3 answers
- A. The query is not returning a value for a non-nullable field.
- B. The query results in duplicate rows not allowed by the primary key.
- C. The query is inserting a value that is larger than the size of a field.
- D. The query is returning more than one million rows.
- E. The query takes more than 60 minutes to run.
Answer: A,C,E
NEW QUESTION 99
Northern Trail Outfitters is using a mobile campaign to collect email addresses of interested subscribers. Using AMPScript's API functions they will send a confirmation email when an email is texted into their short code.
Which two objects are required to successfully create a TriggeredSend object? Choose 2 answers
- A. Attribute
- B. Contact
- C. TriggeredSendDefinition
- D. Subscribers
Answer: B,C
NEW QUESTION 100
A developer wants to write a query to compile data originating from an HTML form so it can be exported in CSV format. However, the source data extension may contain line breaks within the Comments field, which makes it difficult to read and sort the resulting CSV.
Which SQL functions could be used to change each line break to a single space?
- A. REPLICATE and NCHAR
- B. FORMAT and SPACE
- C. REPLACE and CHAR
- D. LTRIM and RTRJM
Answer: C
NEW QUESTION 101
A developer wants to upload a base64-encoded file to Content Builder using an API Installed Package but receives an insufficient Privileges error. What should the developer check to troubleshoot the error?
- A. Validate Client Id and Client Secret are correct
- B. Confirm the Component's Channel options are available
- C. Confirm the REST Base URI uses the correct subdomain
- D. Verify the Asset Type Id matches the Asset Type Name
Answer: D
NEW QUESTION 102
Northtrn Trail Outfitters (NTO) wants to import a data file. It will be uploaded at regular intervals to their Enhanced FTP Account where an automation will import the file Into a data extension. NTO requires the file to be encrypted.
Which two file encryption options are supported when importing data files to Marketing Cloud?
Choose 2 answers
- A. AES encryption
- B. RSA encryption
- C. GPG encryption
- D. PGP encryption
Answer: C,D
NEW QUESTION 103
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