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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. A potential customer is looking for a way to explore the data to determine why product sales are rising in one region but falling in another.
Which type of analysis in IBM Cognos BI best meets this requirement?

A) Analytical reporting and drilling
B) Statistics and predictive analytics
C) Slice-and-dice and trending
D) Scenario modeling

2. A prospect in HR is interested in the reporting capabilities of IBM Cognos BI, but in the past they have had trouble getting IT to pay attention to their needs.
What is the best way for the sales representative to respond to this concern?

A) Cognos allows organizations to select the appropriate roles that match their user behaviors.
B) Cognos was designed to take information from multiple applications and pull it together into a
single platform.
C) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self-service.
D) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.

3. What is the main purpose of ad hoc reports in IBM Cognos BI?

A) To provide a point in time picture of performance based on an operational database.
B) To deliver stakeholders a personalized experience based on a single report authored by IT.
C) To provide a detailed view of the financial health across the business.
D) To provide an easy and simple way to create a report and interact with it.

4. An organization is interested in IBM Cognos BI, but they say they already have many business intelligence and reporting systems in place.
What is the best way for the sales representative to respond?

A) Cognos allows organizations to select the appropriate roles that match their user behaviors.
B) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self service.
C) Cognos was designed to take information from multiple applications and pull it together into a single platform.
D) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.

5. Which part of driving performance is NOT handled by IBM Cognos BI?

A) Scorecarding
B) Analysis
C) Reporting
D) Planning

Solutions: